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Individual Giving Manager AMREF UK

Amref UK is recruiting an Individual Giving Manager to spearhead a renewed and re-energised focus on unrestricted income from individuals. This is a crucial role in an organisational shift for Africa’s leading health charity.

  • Location: Hybrid with a one day a week office commitment in London (Borough)
  • Salary: £46,000 - £50,000

Who we are

Amref Health Africa is Africa’s leading health charity. We work with women and girls to secure the right to health and break the cycle of poverty. Headquartered in Nairobi, we are truly an African organisation, partnering with communities in 35 countries to create lasting change.

Amref Health Africa UK is one of nine offices in Europe and North America whose primary role is to raise funds and broker partnerships to support and further our work in Africa. Our UK team is composed of Fundraising (Individual Giving and Philanthropy with a focus on unrestricted funding), Programmes and Strategic Partnerships (restricted income), Communications, Finance and Administration functions. Amref UK’s primary role is income generation from a range of donors, including individuals, institutions, trusts, foundations, and corporate partners. Our fundraising supports four crucial and complementary programmatic themes: Maternal, New-born and Child Health; Sexual and Reproductive Health and Rights; Water, Sanitation and Hygiene; and training of health workers.

About the role

This role is a key post in the Supporter Engagement team and will play an integral part in our strategy to grow our unrestricted income and our ambition to triple it over the next few years.

Documenting AMREF in Kibera. PHOTO BY BRIAN OTIENO/storitellah.com

The Individual Giving Manager will be responsible for the entirety of Amref’s Individual Giving programme, including acquisition, retention, warm appeals (both print and digital), regular giving and donor development, as well as legacies. Their goal is to maximise sustainable long-term income growth from individual supporters. They will create and manage direct and digital marketing campaigns to increase net income and will have significant investment to spend on acquisition campaigns in the next 3+ years.

They will be responsible, with the support of the Fundraising Officer and Fundraising Assistant, for the supporter journey and experience. They will work closely with the Director of Fundraising and Philanthropy Officer to identify and support the development of mid-level and major donors. They will develop KPIs, including Return on Investment (ROI), Break Even, Attrition Rates, Average Gift and Gift Aid take up, to ensure our investment is used wisely and for the greatest impact.

Who we are looking for

We are searching for an experienced individual giving fundraiser with the ambition and drive to deliver sustained growth from individuals as Amref UK embarks on a new growth strategy.

Suitable candidates will be creative, data-driven, and have a deep passion for the incredible life-changing and enhancing impact that Africa’s largest health charity has.

We are looking for candidates with leadership experience who have delivered growth from individual giving programmes and products.

This is an exciting time for African-led Amref as they build on their incredible impact and reputation, and pave the way for more flexible unrestricted support.

For further information about the role, or to arrange a confidential discussion, please contact our advising consultant at Peridot Partners:

Eddie Taylor | eddie@peridotpartners.co.uk | 07904 814273

Eddie Taylor, Head of Fundraising Appointments, Peridot Partners

If you would like to know more about this role please contact Eddie Taylor

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Accessibility information

We understand that different members of the community have different access needs, and have made some modifications to the way we do business in order to accommodate people from diverse communities and abilities. We offer the following amenities:

  • Step-free access to the building, all key meeting rooms and bathrooms, and an accessible workstation.
  • Accessibility dogs are welcome.
  • Interviews can be held in meeting rooms that support hearing loops.
  • Papers and materials can be presented in different formats.
  • A sign language interpreter can be accessed for interviews.
  • Working patterns and locations can be adjusted.

Applicants with a disability are invited to contact us in confidence at any point during the recruitment process to discuss steps that could be taken to overcome operational difficulties presented by the role, or if any adjustments or support are required regarding the recruitment process.

For further information or to organise a conversation, please contact our advising consultant at Peridot Partners:

Eddie Taylor | eddie@peridotpartners.co.uk | 07904 814273

    To access a full job description and application details,
    please fill out the form below.


    Thank you for your interest in this role.

    Please download the Job Description and Person Specification.

    To formally apply, please submit a CV and supporting statement (ideally maximum 2 sides of A4 each) that clearly outlines your suitability for the role against the criteria provided in the person specification, including your interest and motivation in applying for this position.

    Please ensure that your application is emailed to response@peridotpartners.co.uk inserting “AMREF UK – Individual Giving Manager” into the subject field.

    For further information about the role, or to arrange a confidential discussion, please contact our advising consultant at Peridot Partners:

    Eddie Taylor | eddie@peridotpartners.co.uk | 07904 814273

    As a sector-leading executive search consultancy, we know the importance of creating recruitment processes which are fair, inclusive and free from bias. We are committed to promoting equality and diversity and developing a process that values differences.

    If you have a disability that meets the definition set out in the Equality Act 2010, and you can show that you meet the ‘essential’ criteria described in the person specification, please let us know.

    If you experience any technical or accessibility difficulties, need help making an application, or have any additional support needs to be considered as part of the interview and selection process, please let us know.

    Recruitment selection processes are based on evidence of competence stated in the person specification and in relation to our values.


    Closing date: 9 a.m. Monday 30th October 2023
    Candidates informed of outcome: Tuesday 31st October 2023
    First stage interviews: w/c 6th November 2023
    Second stage interviews: Tuesday 14th and Wednesday 15th November 2023

    Equal Opportunities Monitoring

    Peridot and  AMREF UK are committed to promoting equality and diversity. To help us raise awareness and support a culture that is diverse and recognises and develops the potential of all, we need to appreciate the profile of candidates who apply for positions. We will send you an equality monitoring survey at the point of receiving your application, in the interview phase and at the time of placement. This ensures that our processes remain inclusive and equitable throughout, and provides us with important data to help us showcase our impact.

    The information will be treated confidentially and anonymously and will help us to support our commitment to fair recruitment practice. All information provided will be held in the strictest confidence and will not be shared with anyone, in line with the new Data Protection Act 2018 launched on 25 May 2018.

    The information provided does not form part of the decision-making process and will not affect your application.

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